Nightlife Case Study
Velvet Lounge & Nightclub
3.8x ROI
Return on Meta advertising spend using Conversion CAPI
How a premier Dubai nightclub drove sold-out VIP table bookings using Crowdr's built-in Meta Pixel and Mailchimp integration.
Velvet Lounge needed to track exact ad spend ROI on Instagram & Facebook ad campaigns. Using Crowdr's Meta Conversion CAPI integration, ad conversions were tracked seamlessly to table sales, boosting ad return to 3.8x while syncing buyer emails directly into Mailchimp for automated weekly event invites.
"We finally have 100% data visibility on every dollar spent on Instagram ads. Every weekend event is packed."
— Sofia Al-Mansoor, Marketing Director, Velvet Hospitality
#Meta Pixel#Mailchimp CRM#VIP Passes